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This Tug-of-War For CNN Shows How Dysfunctional US Media Has Become.

On Thursday evening, while unconfirmed reports spread concerning an incident at Brown University, the network's Kaitlan Collins used social media, highlighting the uncertainty and directing people to her channel's 9pm newscast.

While CNN is certainly not a impeccable news source, her words rang true to many. It stands as one of the broadcasters where there exists grounded and mostly reliable reporting – especially during crises like the one developing in the vicinity of a New Hampshire storage facility.

A Precarious Position During a Business Tug-of-War

But CNN, now four and a half decades old, finds itself in a uncertain situation as two huge media conglomerates battle over ownership of its corporate owner, Warner Bros Discovery.

Regardless of who wins, the future of CNN has become part of a high-risk game of mergers and acquisitions, rather than as a question of what benefits the news-consuming public.

“This is yet another example of the profound systemic issues with roots in decades of policy decisions,” stated Victor Pickard, writer of “Democracy Without Journalism?” and a media policy professor at the Pennsylvania University.

The conjecture about who will own Warner Bros Discovery – is it going to be Netflix or Paramount Skydance? – misses a larger point.

“It is often framed as a business story with key players as the main characters, but there is scant discussion of the societal benefit,” Pickard explained.

The Complicating Layer: The Former President

The network's predicament is complicated by Donald Trump’s views about a network he has frequently denounced as perhaps his primary “fake news” foe.

Recall the cries of “CNN sucks!” at his rallies, his administration's retaliatory withdrawal of reporter Jim Acosta’s press credentials, or his clashes with Collins in official meetings.

Trump now claims that the network requires new ownership. You can read that as ownership that will shield him from criticism and scrutiny. That is part of why he seems to come down on the side of Paramount Skydance, which has made a hostile bid.

There is a basis to favor that bidder more. For one thing, it is run by David Ellison, son of the pro-Trump Larry Ellison, one of the world’s richest people.

Paramount, parent of CBS News, also recently installed the right-leaning Bari Weiss, known for her “anti-woke” beliefs, as the lead editor of that venerable news network.

A Possibility of Continued Turmoil

Notably, if Netflix is successful, CNN and other cable outlets would first be carved out into a independent unit. Such a move could be a welcome development to many at the network, but it’s hardly a secure position. That structure could position CNN for a future sale. The cycle continues.

According to Timothy Wu, a great deal of this is a violation of antitrust statutes, anyway. The prominent critic of big tech’s dominance stated that anti-trust laws should block both deals.

“Each proposed deal would be bad for the country, and both should be challenged by the government,” Wu argued.

The Bigger Challenge and a Path Forward

No matter the outcome in this situation, the underlying crisis remains.

“Our current system is a very anti-democratic system, but we must resist learned helplessness,” Pickard emphasized. Policy decisions – from the 1930s and 1940s – helped to foster this overly commercial monster, and new policy decisions can address it.

Will that happen in an era where the top communications regulator won’t even affirm that the agency is independent? Change is highly improbable now, but that doesn’t mean it will be impossible forever.

Initiatives that strengthen independent news organizations, bolster local journalism, fund public media, and prohibit the concentration of media power in a handful of hands are achievable – they are necessary for a functioning democracy.

When it comes to media ownership, larger is not superior. And news organizations such as CNN cannot be tools in the latest acquisition battle.

Written by

Tammy Webb

A seasoned journalist with over a decade of experience covering international politics and global developments.

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